Japanese automaker, Honda Motor Co., Ltd. announced a new firm called Ashirase, Inc. It’s the first startup that came from Ignition, Honda’s new business creation program.
Ashirase, Inc.’s first technologically advanced product isn’t for cars. Instead, the company is developing an in-shoe navigation system to support blind and visually impaired individuals with navigation.
What is the navigation system called and how does it work?
The Ashirase uses a smartphone app and a 3D vibration device with a motion sensor that’s attached inside the shoe. With the use of vibrations, the Ashirase will tell the user when to go straight, turn right, turn left, and stop. Honda said that the product should enable an intuitive understanding of the route so users don’t have to constantly mindful of directions for a safer and more relaxed walk.
How is route guidance provided for the shoes?
The route guidance is provided by a Global Navigation Satellite System while the vibrators are aligned with the foot’s nerves. Vibration via the foot also allows freedom with the user’s hands, which can be used for other functions such as holding a cane.
Last year, Honda introduced the Ropot, which is practically a blind-spot warning for 7-year-old kids in Japan when walking. All of these technological devices sprung from a need for it, with the Ropot coming from the sheer number of accidents involving kids and walking.
When is the Ashirase navigation system expected to be available?
Honda expects to begin sales of the Ashirase system by March 2023.
Source: Honda
