In commemoration of Malaysia’s 62nd National Day, Digi Telecommunications has launched ‘Footbraille,’ an idea that aims to help the blind and visually impaired engage more deeply with football.
Developed by Digi, Naga DDB Tribal, Barney Chua of Mojo Films and Tee Chian Ang of Expedio Designs, Footbraille was built around making three members of Malaysia’s national blind football team experience a historic match from the Moscow Olympics 1980 when Malaysia defeated South Korea 2-1.
“If there is one game you would like to watch, what would it be?” asked film director Barney Chua of Mojo films. “The 1980 Olympic qualifying game, where Malaysia beat Korea 2-1!” They know the game by heart. Now it’s time to see it. And that’s where Footbraille comes in.