McDonald’s, the largest food chain in Israel, is the first in the country to become accessible for the visually impaired.
The blind and visually impaired community in Israel includes approximately 200,000 people today. In cooperation with the voice navigation app RightHear, McDonald’s made all their restaurants accessible for the community.
RightHear allows the visually impaired community to become familiar with the public space by listening to vocalized instructions and information regarding their location.
McDonald’s has implemented a small sensor system that is adapted to the free app in all of its 180 branches, enabling the visually impaired to have independent mobility within the restaurants and easy, simple access to the ordering counter, seating areas and more.
